Challenge

The photos of the new custom Bronco Gang jerseys being offered on Broncogang.com weren’t really doing the jerseys justice and we needed to showcase the product in a way that would generate more interest and drive online sales.

Solution

We produced an immersive 3D Vr180 music video for a song that celebrated Bronco Gang members. We planned a weekend of events for fans that purchased the jerseys that included a car show, concert, and tailgate party. The 3d VR technology enabled us to transport Broncos fans to the Mile High city and showcase how great the jerseys are in a way flat pictures could never do and we the jerseys became one of our best selling products to date.