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The Client

TheMadFanatic makes music exclusively for the Denver Broncos fans and players. His music has been played on more than 65 radio stations. He’s amassed more than a million Youtube views and has been featured on The Jim Rome Show, Bleacher Report, and more.

The Challenge

We were tasked with creating a music video to celebrate the start of the new NFL season and to showcase TheMadFanatic’s new T-Shirt line, “The Year of The Horse Collection”

The Solution

Football season means good food, good friends and of course football! So we threw a backyard cookout/tailgate party. We invited friends and family, asked for their sizes, and had them wear shirts from the collection in the video.